Led by Co-founder and Principal, Harry Redfearn, the team at Private Mountain Communities is recognized as the top real estate professionals in the Carolinas, and an authority on master planned communities. The PMC concept is what drew so many to this team. “We attract seasoned professionals from the masterplanned community industry,” said Redfearn, “because they have the opportunity to represent not just a community but an entire region. As an independent advisor, they can use their knowledge and expertise to focus on what’s best for our customers.”

PMC has done extensive research including on-site evaluations and developer interviews to understand the unique differences of over 100 communities in Western North Carolina. In many cases our community advisors either live in the communities or have personally toured the communities to understand the amenity offering and lifestyle opportunities from a property owner’s perspective. They get to know the development team, membership directors and the on-site sales teams so that they can provide in-depth information. Says Redfearn, “We’ve been referred to as the Consumer Reports for the master planned community industry because we fully investigate the product and give the consumer unbiased information.”

Harry Redfearn has been in land development sales and marketing all of his professional life, and is well known for his successes along the way. Beginning his career in 1984 as a real estate broker with Asheville based Peppertree Resorts, he flourished in the resort community industry ultimately rising from Sales Director to Corporate Vice President of Sales. In 1999, Harry joined Jim Anthony and The Cliffs Communities as Vice President of Sales. In his six years at The Cliffs, Harry rose to Senior Vice-President of Sales and Marketing and served on the Executive Committee as the Corporate Broker of Record. During his tenure The Cliffs Communities grew to a collection of six Communities and realized a 600% increase in sales. In May of 2005 Harry formed Private Mountain Communities to provide strategic sales and marketing consulting services to developer clients and The PMC Discovery Stores to provide consumers with an unparalleled personal access to upscale master planned communities.

Bill Borg has enjoyed a real estate career that is multi-faceted and broad reaching. Although he has spent his entire career in real estate sales and sales leadership, his talents also extend into real estate development and marketing with particular expertise in assisting developers in planning, theme, branding and media.

His love for the business began early. While attending school at Florida Atlantic University, he served as a Project Sales Coordinator for two master planned communities in Boca Del Mar located in Boca Raton, Florida.

Through the 1980s, Bill worked on condominium projects in the Dominican Republic, and then went to Fairfield Sapphire Valley in Cashiers, NC where he rose to regional sales trainer and quickly recognized the opportunity Western North Carolina offers in terms of lifestyle and real estate sales. Says Bill, “It’s the natural beauty, coupled with a four season climate without extremes. I love the cool summers and just enough snowfall each winter to give you a “snow fix” without enduring the long cold winters up north.” After being director of sales operations for MVCI Hilton Head locations, with regional training responsibilities for projects in Florida, Aruba, Virginia, New Jersey and South Carolina, Bill decided to concentrate his efforts in Western North Carolina.

In 2001, Bill formed NOW!inc (No Opportunity Wasted) an alliance driven company that assists developers from start to sellout with strategic conception, partnership alliances, marketing and sales initiatives. A few of the clients NOW!inc has served are The Cliffs Communities, Summer Pointe on Lake Greenwood, Power Development/The Residences at Biltmore, Boulder Mountain LLC, and Creedmoor Partners/ Hasentree.

As a Principal of Private Mountain Communities, Bill brings his unique combination of experience to one of the most dynamic real estate markets in the country. “It’s amazing to me that no one has done this kind of interactive research company before. What it does in terms of helping both the consumer and the developer is remarkable. By creating this neutral ground we allow families to approach the many mountain opportunities from a logical position of strength. In the end everybody wins”